A campaign which is making its way around London, Paris and Berlin – called Super is rumored to be the Pet Shop Boy’s next studio album. The billboards and website have no mention of the Pet Shops Boys outside of a Pet Shop Boys melody played in the background.
It is known the Pet Shop Boys planned to release a new album this year, celebrating the groups 30th anniversary. The album is being produced by Stuart Price, the producer behind Madonna, The Killers and Take That. Price is also behind Kylie Minogue’s “All the Lovers” and “Get Outta My Wa”.
We like the same things, so it’s a very natural thing for us to work with Stuart,” Chris Lowe said in 2013. “It was effortless, really. When we were writing some of these dance songs [for Electric], we clearly imagined Stuart producing them.”
The rumors will be put to bed this coming Thursday, when “What is Super” is announced, until then head over to http://whatissuper.co