Madonna Reminds Us, She Did It First

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Madonna Reminds Us, She Did It First

With all the buzz with the latest Pepsi commercial and Kendall Jenner, the material girl went to Twitter to send a and remind us that she was the original Pepsi scandal girl.

Back in 1989, Pepsi pulled sponsorship of her world tour, citing confusion with the musical artist and religious imagery.

‘When you’ve got an ad that confuses people or concerns people, it just makes sense that that ad goes away,” said Tod MacKenzie, a spokesman for Pepsico.

Pepsi paid more than $5 million back in 1989 (close to $10 million in today’s money) to appear in a two-minute commercial that first appeared on March 2nd.  The following day, the “Like a Prayer” was released which was about a young girl struggling with feelings of guilt of sexuality.

Madonna went on to attend the Awards the following year with a can of Coke in her hand.
Madonna Coke Tweet

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