Swipe Right For Zedd

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Swipe Right For Zedd

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The popular dating app is launching a partnership with Zedd to offer his new upcoming album, True Colors for an exclusive price of $3.99.   A special profile of Zedd will be created on the app and users who swipe right will receive a special code for his new album.

The partnership is a marketing play to give users exclusive access to cool people products — said Tinder.    The app has been know for working outside of the app with companies such as Bud Light and other artists such as Jason Derulo, with the goal of users upgrading to Tinder Plus.

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